Monday, March 17, 2008

Girl's Little Daddy

In an apparently lighthearted attempt to bring some perspective to the multi-national adoption biz, the Indian Association for Promotion of Adoption and Child Welfare, with a little help from Ogilvy & Mather, created a series of freaky ads with blissful children cuddling needy parents. Finally, truth in advertising! Here's my favorite:


Girl's Little Daddy
After all, why should the daddy's do all the choosing? And it certainly beats the Adoption.com special edition print, From God's Hands, To My Hands, To Yours, which I blogged about in 2004:


Jesus Daddy
Madison Avenue is finally in da house. I can hardly wait to see what they do with the "rent-a-womb" outsourcing business. The possibilities are truly endless.

4 comments:

  1. Gee, I'd forgotten all about From God's Hands To My Hands To Yours. surely a piece of art that belongs on the wall of every God-loving adoption agency. Yes, we are gifts from God, Jamie. Don't you feel special? I do!

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  2. Straight from Jesus. And you thought you were on the Highway to Hell.

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  3. East Indian or Native American? Is this a veiled type of attack on the ICWA, or am I overly sensitive?

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  4. I am somewhat taken back by the entire spectrum of many adoption scenarios. Roe v. Wade was a watershed, and rightfully so.While there are many pregnancies brought to term in which the parent(s) decide that adoption may be the best choice for betterment of the child's future, or in instances where the "state" has terminated the parental rights of the individual(s, it has and still remains somewhat of a business.
    All the "gooey" ads and those with religious overtones don't, in my opinion, "cut the mustard".
    Kids need care and instruction. In my humble opinion, it all starts with an appropriate home environment. If adoption can serve the purpose of placing those chilrden in need with acceptable alternatives to grow up as contributing members of society. SUPER!

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